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How can Harley Davidson Dealers afford the lease or rent on the prime locations of their dealerships?

ever notice? all HD Dealers have a top of the line high traffic, prime location, they have to be spending major lease or rent contracts, how do they make money to pay for it?
HD sales are off 35% for 2008
and,,, the Japanese Motorcycle Dealers have back road, run down locations and many of them are sold outta bikes.

How can Harley Davidson Dealers afford the lease or rent on the prime locations of their dealerships?